Search Engine Optimisation Down Under: First Rate

I would like to tell you about some friends of ours First Rate which is a Search Engine Optimisation Agency in Australia, and New Zealand. Founded in 2001, First Rate are active members of the Australian Direct Marketing Association (ADMA), the Australian Interactive Media Industry Association (AIMIA) and The Search Engine Marketing Professional Organization (SEMPO).

First Rate Search Engine Optimisation Services

First Rate are involved with every aspect of Search Engine Marketing, Website Strategy, Email Advertising & Marketing, E-commerce Functionality and Measurement Tracking. They were New Zealand’s first company to solely focus on search engine technologies. In 2007 they will be opening a full service office in Melbourne.

Search Engine Optimisation

First Rate works hard to bring their clients the best in Search Engine Optimisation. First Rate started as an SEO specialist provider and is now one of the most experienced SEO specialist provider in Australia and New Zealand. The founder of First Rate is a frequent speaker at industry events and conferences in Australia and New Zealand including Search Engine Room and Search Engine Bootcamp, last year he also presented at Ad Tech Sydney & Ad Tech New York.

Search Engine Marketing

The basis of Search Engine Marketing is in pay per click advertising. Basically, website owners bid to keep their websites at the top of the paid search results. The trick is to spend the least amount for your traffic, and optimise landing pages to best obtain Return On Investment. First Rate has 15 Qualified Google Adwords experts on its staff. First Rate manages over 1,000,000 paid clicks per month for its clients.

First Rate’s experience marketing hundreds of Australasia’s most successful websites, they have created a unique marketing system along with supporting software that allows them to create highly successful internet marketing campaigns.