Social Media Optimization
Get Found Now are leaders in Social Media Optimization and Social Network Marketing services. Before talking about social media optimization it is helpful to understand what it is and how it works with social network marketing.
Social media optimization is a significant part of what Get Found Now does. We have a background in search engine optimization and social websites. Before there were blogs, Web 2.0, social networks like MySpace and You Tube, there were news portals like PHP Nuke and forums like PhpBB. We knew that getting fresh content up regularly and building discussion were the ticket to high rankings in the search engines, particularly Google.
In 2004 we discovered Blogspot and started working with social network marketing even though it wasn’t called that yet. Here is a link to our first blog made in 2004. We also started working with PHP Nuke and built a portal and forum early in 2005. Here is a link to the forum showing it was created in April 2005. The reason we are showing you these old sites is to prove that we were there at the beginning of social network marketing and working with what tools were available at the time. Today there are many platforms to chose from and even more sites that can be used for social media optimization and social network marketing.
How To Use Social Network Marketing and Social Media Optimization For SEO
Every webmaster concerned with search engine optimization needs to know how to use social media sites like You Tube to generate traffic and authority for their website and its content. Sites like Twitter and Facebook can be very valuable to a website, not from link juice, but from building buzz and discussion which will benefit your sites topic reputation.
Everything that you write on your site effects your topic reputation. The initial foundation of content that you showed Google when you submitted your site will determine the topics that Google feels your site is about. By gathering inbound links and the continued creation of content promoting your keywords, will give you authority for your topics. This is how to succeed in Google. By providing rich media on your site, you will drive traffic and obtain inbound links. That is how Get Found Now uses social media optimization for SEO.
A good example of a site that does not pass on link juice directly, but effects your search engine ranking, is FeedBurner. FeedBurner is an RSS promotional directory that was acquired by Google a couple of years ago. Your page on FeedBurner has no Page Rank and doesn’t pass on link juice, but the FeedBurner feeds themselves are how your site gets new content into Google within minutes! Google’s Blog Search is pulled directly from FeedBurner. A blog post from this website will appear in the blog search within 2 minutes. On articles that have long tail keywords, the title will appear in the natural search engines within 20 minutes. We have noted articles getting placed quicker, but the average time to publication is around 20 minutes.
Social Networks behave in a similar manner. They don’t pass on link juice, but can effect the Google SERPS. the key to Social Media Success through sites like You Tube depends on how you set up your site for rich media like videos and podcasts. Give us a call at 866-418-3843 for more information about Social Media Optimization or Social Network Marketing
