Those of you in the know that want an unbiased look at your website’s standing, use Hubspot’s free tool: websitegrader.com.
If you are tracking your site there as well as on Alexa, Compete and of course Google and Bing, then you are probably used to pulling your hair out looking at your grades and results.
Every search engine and grading engine is constantly changing the way they look at sites and gauge their performance.
In this day of age with instant searches and content as well as instant real time updates to SERPs, these grading sites MUST make constant changes as well.
In particular, the most popular Website Grader, just made a major “devaluation” of many websites. However, this is nothing to be concerned about as they are just tighening the ship and this is an overall good thing!
Keep looking at these sites, especially the inbound links, as this is the best way to know that your content is effective other than leads and sales of course. No need to stress over this. Rock on bloggers, rock on!
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